Greg W. Marshall
Greg W. Marshall
Charles Harwood Professor of Marketing and Strategy, Rollins College
Verified email at
Cited by
Cited by
Marketing Real People Real Choices 7th Edition
MR Solomon, GW Marshall, EW Stuart
Prentice Hall, 2011
Marketing: Real People, Real Decisions
MR Solomon, GW Marshall, EW Stuart, B Barnes, V Mitchell
Harlow: Pearson Education Limited, 2009
Marketing: Real People, Real Choices
MR Solomon, GW Marshall, EW Stuart
Prentice Hall, Upper Sadle River, New Jersey, 2005
A meta-analysis of the relationship between organizational commitment and salesperson job performance: 25 years of research
F Jaramillo, JP Mulki, GW Marshall
Journal of Business research 58 (6), 705-714, 2005
Administración de ventas (translation from English)
MW Johnston, GW Marshall, PM Sacristán, AD Quiñones
McGraw-Hill Interamericana, 2004
The evolution of the seven steps of selling
WC Moncrief, GW Marshall
Industrial Marketing Management 34 (1), 13-22, 2005
Sales force management: Leadership, innovation, technology
MW Johnston, GW Marshall
Routledge, 2016
Sales force use of technology: antecedents to technology acceptance
L Robinson Jr, GW Marshall, MB Stamps
Journal of Business Research 58 (12), 1623-1631, 2005
Revolution in sales: The impact of social media and related technology on the selling environment
GW Marshall, WC Moncrief, JM Rudd, N Lee
Journal of Personal Selling & Sales Management 32 (3), 349-363, 2012
Marketing očima světových marketing manažerů (translation from English)
MR Solomon, GW Marshall, EW Stuart
Computer Press, 2006
Preinterview biases: The impact of race, physical attractiveness, and sales job type on preinterview impressions of sales job applicants
GW Marshall, MB Stamps, JN Moore
Journal of Personal Selling & Sales Management 18 (4), 21-38, 1998
Research priorities in sales strategy and performance
TW Leigh, GW Marshall
Journal of Personal Selling & Sales Management 21 (2), 83-93, 2001
Workplace isolation: Exploring the construct and its measurement
GW Marshall, CE Michaels, JP Mulki
Psychology & Marketing 24 (3), 195-223, 2007
The current state of sales force activities
GW Marshall, WC Moncrief, FG Lassk
Industrial Marketing Management 28 (1), 87-98, 1999
A meta‐analysis of the relationship between sales orientation‐customer orientation (SOCO) and salesperson job performance
F Jaramillo, DM Ladik, GW Marshall, JP Mulki
Journal of Business & Industrial Marketing, 2007
Exploring internal customer service quality
GW Marshall, J Baker, DW Finn
Journal of Business & Industrial Marketing 13 (4/5), 381-392, 1998
Formal and informal management control combinations in sales organizations: The impact on salesperson consequences
DW Cravens, FG Lassk, GS Low, GW Marshall, WC Moncrief
Journal of Business Research 57 (3), 241-248, 2004
Salesperson selection, training, and development: Trends, implications, and research opportunities
WL Cron, GW Marshall, J Singh, RL Spiro, H Sujan
Journal of Personal Selling & Sales Management 25 (2), 123-136, 2005
Toward a shortened measure of adaptive selling
L Robinson Jr, GW Marshall, WC Moncrief, FG Lassk
Journal of Personal Selling & Sales Management 22 (2), 111-118, 2002
Workplace isolation, salesperson commitment, and job performance
JP Mulki, WB Locander, GW Marshall, EG Harris, J Hensel
Journal of personal selling & sales management 28 (1), 67-78, 2008
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