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Alexa K. (Sullivan) Fox
Alexa K. (Sullivan) Fox
Associate Professor of Marketing, The University of Akron
Verified email at uakron.edu - Homepage
Title
Cited by
Cited by
Year
Rising with the machines: A sociotechnical framework for bringing artificial intelligence into the organization
EE Makarius, D Mukherjee, JD Fox, AK Fox
Journal of Business Research 120, 262-273, 2020
4302020
Smart Devices, Smart Decisions? Implications of Parents’ Sharenting for Children’s Online Privacy: An Investigation of Mothers
AK Fox, MG Hoy
Journal of Public Policy & Marketing 38 (4), 414-432, 2019
1552019
The effectiveness of benefit type and price endings in green advertising
MB Royne, J Martinez, J Oakley, AK Fox
Journal of Advertising 41 (4), 85-102, 2012
137*2012
Selfie-marketing: exploring narcissism and self-concept in visual user-generated content on social media
AK Fox, TJ Bacile, C Nakhata, A Weible
Journal of Consumer Marketing 35 (1), 11-21, 2018
1272018
E-marketing
RD Frost, A Fox, J Strauss
Routledge, 2018
1192018
Eat, drink, and create content: a multi-method exploration of visual social media marketing content
AK Fox, C Nakhata, GD Deitz
International Journal of Advertising, 2019
642019
Piracy in the Horn of Africa and its effects on the global supply chain
AK Sullivan
Journal of Transportation Security 3, 231-243, 2010
622010
The face of contagion: Consumer response to service failure depiction in online reviews
AK Fox, GD Deitz, MB Royne, JD Fox
European Journal of Marketing 52 (1/2), 39-65, 2018
582018
The Effects of Health Consciousness and Familiarity with DTCA on Perceptions of Dietary Supplements
MB Royne, AK Fox, GD Deitz, T Gibson
Journal of Consumer Affairs 48 (3), 515-534, 2014
532014
Intercollegiate social media education ecosystem
AK Abney, LA Cook, AK Fox, J Stevens
Journal of Marketing Education 41 (3), 254-269, 2019
512019
PRIVATE INFORMATION IN A SOCIAL WORLD: ASSESSING CONSUMERS’FEAR AND UNDERSTANDING OF SOCIAL MEDIA PRIVACY
AK Fox, MB Royne
Journal of Marketing Theory and Practice 26 (1-2), 72-89, 2018
302018
Olympians on twitter: A linguistic perspective of the role of authenticity, clout, and expertise in social media advertising
AK Fox, MB Royne Stafford
Journal of Current Issues & Research in Advertising 42 (3), 294-309, 2021
282021
Risks, Benefits, and Competitive Interference: Consumer Perceptions of Prescription Drug Versus Dietary Supplement Advertising
MB Royne, SD Myers, G Deitz, AK Fox
Journal of Current Issues & Research in Advertising 37 (1), 59-79, 2016
232016
An exploration of first-time dads’ sharenting with social media marketers: Implications for children’s online privacy
AK Fox, MG Hoy, AE Carter
Journal of Marketing Theory and Practice 31 (2), 185-196, 2023
182023
Sharenting in an Evolving Digital World: Increasing Online Connection and Consumer Vulnerability
LL Ong, AK Fox, LA Cook, C Bessant, P Gan, MG Hoy, E Nottingham, ...
Journal of Consumer Affairs 56 (3), 1106-1126, 2022
152022
Pseudo-reviews: Conceptualization and consumer effects of a new online phenomenon
F de Gregorio, AK Fox, HJ Yoon
Computers in Human Behavior 114, 106545, 2021
122021
Milk, juice, or cola? Exploring the effect of product placement on children’s attitudes and behavior
MB Royne, CM Kowalczyk, M Levy, AK Fox
Health marketing quarterly 34 (2), 128-141, 2017
122017
Fexit: The effect of political and promotional communication from friends and family on Facebook exiting intentions
MJ Pelletier, AB Horky, AK Fox
Journal of Business Research 122, 321-334, 2021
112021
Advertising and violence: Concepts and perspectives
NJ Rifon, MB Royne, L Carlson
ME Sharpe, 2014
112014
Marketing active transportation to school to improve children’s health: Utilizing parental perspectives from an inner-city environment
MB Royne, SS Ivey, M Levy, AK Fox, SL Roakes
Health marketing quarterly 33 (4), 353-368, 2016
82016
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