Irene C L Ng
Irene C L Ng
Professor of Marketing and Service Systems
Verified email at warwick.ac.uk - Homepage
Title
Cited by
Cited by
Year
Outcome-based contracts as a driver for systems thinking and service-dominant logic in service science: Evidence from the defence industry
ICL Ng, R Maull, N Yip
European management journal 27 (6), 377-387, 2009
3522009
The Internet-of-Things: Review and research directions
ICL Ng, SYL Wakenshaw
International Journal of Research in Marketing 34 (1), 3-21, 2017
3372017
Education as service: The understanding of university experience through the service logic
ICL Ng, J Forbes
Journal of Marketing for higher Education 19 (1), 38-64, 2009
3152009
Servitization and operations management: a service dominant-logic approach
M Howard, N Caldwell, L Smith, R Maull, ICL Ng
International Journal of Operations & Production Management, 2014
2602014
Outcome‐based service contracts in the defence industry–mitigating the challenges
ICL Ng, SS Nudurupati
Journal of Service Management, 2010
1732010
Transitioning from a goods‐dominant to a service‐dominant logic: Visualising the value proposition of Rolls‐Royce
I Ng, G Parry, L Smith, R Maull, G Briscoe
Journal of Service Management, 2012
1712012
An integrative framework of value
ICL Ng, LA Smith
Special issue–Toward a better understanding of the role of value in markets …, 2012
1702012
Viable service systems and decision making in service management
R Badinelli, S Barile, I Ng, F Polese, M Saviano, P Di Nauta
Journal of Service Management, 2012
1512012
Outcome-based contracts as new business model: The role of partnership and value-driven relational assets
ICL Ng, DX Ding, N Yip
Industrial Marketing Management 42 (5), 730-743, 2013
1312013
Outcome-based contracts as new business model: The role of partnership and value-driven relational assets
ICL Ng, DX Ding, N Yip
Industrial Marketing Management 42 (5), 730-743, 2013
1312013
The pricing and revenue management of services: A strategic approach
ICL Ng
Routledge, 2007
1162007
The strategic role of unused service capacity
ICL Ng, J Wirtz, KS Lee
International Journal of Service Industry Management, 1999
1141999
Embedding the new discipline of service science
I Ng, R Maull, L Smith
The science of service systems, 13-35, 2011
1042011
Contextual variety, Internet-of-Things and the choice of tailoring over platform: Mass customisation strategy in supply chain management
I Ng, K Scharf, G Pogrebna, R Maull
International Journal of Production Economics 159, 76-87, 2015
1012015
Value co-creation in the delivery of outcome-based contracts for business-to-business service
ICL Ng, SS Nudurupati, P Tasker
Advanced Institute of Management Research, 2010
852010
Advanced sale of service capacities: a theoretical analysis of the impact of price sensitivity on pricing and capacity allocations
KS Lee, ICL Ng
Journal of Business Research 54 (3), 219-225, 2001
822001
SD Logic Research Directions and Opportunities: The Perspective of Systems, Complexity and Engineering
ICL Ng, R Badinelli, F Polese, P Di Nauta, H Löbler, S Halliday
Marketing Theory, 160-172, 2011
752011
Two strands of servitization: A thematic analysis of traditional and customer co-created servitization and future research directions
MH Green, P Davies, ICL Ng
International Journal of Production Economics 192, 40-53, 2017
702017
Operationalising IoT for reverse supply: the development of use-visibility measures
GC Parry, SA Brax, RS Maull, ICL Ng
Supply Chain Management: An International Journal, 2016
692016
Complex engineering service systems: Concepts and research
I Ng, G Parry, P Wild, D McFarlane, P Tasker
Springer Science & Business Media, 2011
652011
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