| CB-SEM vs PLS-SEM methods for research in social sciences and technology forecasting G Dash, J Paul Technological Forecasting and Social Change 173, 121092, 2021 | 895 | 2021 |
| Marketing-to-Millennials: Marketing 4.0, customer satisfaction and purchase intention G Dash, K Kiefer, J Paul Journal of Business Research 122, 608-620, 2021 | 498 | 2021 |
| Digital Transformation of Marketing Strategies during a Pandemic: Evidence from an Emerging Economy during COVID-19 G Dash, D Chakraborty Sustainability 13 (12), 6735, 2021 | 101 | 2021 |
| Green Marketing Strategies, Environmental Attitude, and Green Buying Intention: A Multi-Group Analysis in an Emerging Economy Context B Kaur, VP Gangwar, G Dash Sustainability 14 (10), 6107, 2022 | 84 | 2022 |
| Environmentally concerned consumer behavior: evidence from consumers in Rajasthan P Kautish, G Dash Journal of Modelling in Management 12 (4), 712-738, 2017 | 75 | 2017 |
| Mobile payment apps filling value gaps: Integrating consumption values with initial trust and customer involvement D Chakraborty, A Siddiqui, M Siddiqui, NP Rana, G Dash Journal of Retailing and Consumer Services 66, 102946, 2022 | 74 | 2022 |
| Watching is valuable: Consumer views–Content consumption on OTT platforms D Chakraborty, M Siddiqui, A Siddiqui, J Paul, G Dash, F Dal Mas Journal of Retailing and Consumer Services 70, 103148, 2023 | 39 | 2023 |
| Transition to e-learning: By choice or by force–A cross-cultural and trans-national assessment G Dash, D Chakraborty Prabandhan: Indian Journal of Management 14 (3), 8-23, 2021 | 35 | 2021 |
| DETERMINANTS OF LIFE INSURANCE DEMAND: EVIDENCES FROM INDIA G Dash Asia Pacific Journal of Advanced Business and Social Studies 4 (2), 2018 | 28 | 2018 |
| Using the Consumption Values to investigate consumer purchase intentions towards Natural Food Products D Chakraborty, G Dash British Food Journal 125 (2), 551-569, 2023 | 26 | 2023 |
| The diffusion of mobile payments: Profiling the adopters and non-adopters, Roger's way G Dash, K Sharma, N Yadav Journal of Retailing and Consumer Services 71, 103219, 2023 | 23 | 2023 |
| Marching toward “heart work”: Connecting in new ways to thrive amidst COVID‐19 crisis D Chakraborty, W Biswas, G Dash Conflict Resolution Quarterly 39 (1), 7-27, 2021 | 19 | 2021 |
| Sustainable marketing and the role of social media: an experimental study using natural language processing (NLP) G Dash, C Sharma, S Sharma Sustainability 15 (6), 5443, 2023 | 17 | 2023 |
| Unraveling customer repurchase intention in OFDL context: An investigation using a hybrid technique of SEM and fsQCA N Dogra, M Adil, M Sadiq, G Dash, J Paul Journal of Retailing and Consumer Services 72, 103281, 2023 | 16 | 2023 |
| ‘The New Normal’and the Strategies of Marketers to Attract Consumers D Chakraborty, G Dash Indian Journal of Marketing 52 (1), 58-62, 2022 | 15 | 2022 |
| The Subtle Art of Effecting a Four-day Workweek to Drive Performance D Chakraborty, SB Bhatnagar, W Biswas, G Dash Management and Labour Studies, 0258042X221082893, 2022 | 14 | 2022 |
| Why should one invest in a life insurance product? An empirical study G Dash, T Sood Researchers World 4 (1), 36-45, 2013 | 13 | 2013 |
| Strategic marketing management and tactics in the service industry T Sood Igi Global, 2017 | 12 | 2017 |
| An assessment of customers'e-service quality perception through webqual scale: a study on online banking services G Punyani, G Dash, S Sharma Researchers World 6 (3), 106, 2015 | 11 | 2015 |
| The impact of life insurance product pricing on customers’ buying behavior G Dash EXCEL International Journal of Multidisciplinary Management Studies 2 (4), 26-35, 2012 | 11 | 2012 |
Dr. Debarun ChakrabortyAssociate Professor, Symbiosis Institute of Business Management, NagpurVerified email at sibmnagpur.edu.in
