| Assessing effectiveness of social media and traditional marketing approaches in terms of cost and target segment coverage M Tariq, F Wahid Interdisciplinary Journal of Contemporary Research in Business 3 (1), 1049-1074, 2011 | 51 | 2011 |
| Sustainability of waste picker sustainopreneurs in Pakistan’s informal solid waste management system for cleaner production MT Yousafzai, M Nawaz, C Xin, SB Tsai, CH Lee Journal of Cleaner Production 267, 121913, 2020 | 35 | 2020 |
| There's no such thing as free lunch but envy among young facebookers T Iqbal, MT Yousafzai, S Ali, K Sattar, MQ Saleem, U Habib KSII Transactions on Internet and Information Systems (TIIS) 12 (10), 4724-4737, 2018 | 18 | 2018 |
| A case study of Apple’s success with iconic iPod and iPhone M Tariq, R Ishrat, H Khan Interdisciplinary Journal of Contemporary research in business 3 (1), 158-168, 2011 | 13 | 2011 |
| Sustainability of Recycling Waste Picker Sustainopreneurs for Prevention and Mitigation of Municipal Solid Waste in Swat M Nawaz, MT Yousafzai, T Shah, C Xin, W Ahmad Sustainability 13 (12), 6533, 2021 | 12 | 2021 |
| Coping the Challenge of Change in Academe--Are we really Learning Organizations? SG Abbas, MT Yousafzai, MI Qureshi Journal of Managerial Sciences 9 (1), 2015 | 12 | 2015 |
| Internationalization of Universities: Challenges, Threats and Opportunities for Third World Countries. SG Abbas, MT Yousafzai, A Khattak Dialogue (Pakistan) 10 (4), 2015 | 11 | 2015 |
| Assessing the formal and informal waste recycling business processes through a stakeholders lens in Pakistan M Nawaz, MT Yousafzai, S Khan, W Ahmad, M Salman, H Han, ... Sustainability 13 (21), 11717, 2021 | 10 | 2021 |
| Examining the impact of environmental-beliefs on green purchase intentions via price sensitivity as moderator NA Marwat, DRS Ahmad, MT Yousafzai City University Research Journal 12 (1), 2022 | 9 | 2022 |
| Positioning of Private Sector Business Schools in Khyber Pakhtunkhwa: A Multidimensional Positioning Study. MT Yousafzai, M Khan, U Khan Journal of Managerial Sciences 11 (1), 2017 | 8 | 2017 |
| Measuring the Impact of Green Brand Positioning on Green Brand Attitudes in the Context of Pakistan SA NA MT Yousafzai Journal of Managerial Sciences 17 (1), 47-70, 2023 | 7 | 2023 |
| Assessing socio-economic risks of climate change on tenant farmers in Pakistan MT Yousafzai, T Shah, S Khan, S Ullah, M Nawaz, H Han, A Ariza-Montes, ... Frontiers in Psychology, 2825, 2022 | 6 | 2022 |
| Learning the entrepreneurial craft from Narratives of Emotional Setbacks and Failures of Serial Entrepreneurs. MT Yousafzai, A Mateen, S Ali Journal of Managerial Sciences 14, 2020 | 4 | 2020 |
| Curriculum Laden Value Creation as Stepping Stone to Link Theory-Practice Dichotomies in Entrepreneurship Education. MT Yousafzai Journal of Managerial Sciences 13 (1), 2019 | 4 | 2019 |
| Developing Entrepreneur Capacities Through Higher Education: Learning for Value Creation M Tariq Qurtuba University of Science & Information Technology, Peshawar, 2018 | 4 | 2018 |
| The power of consumer values: Assessing role of Price Sensitivity in driving Environmental values and Green Purchase Intentions NA Marwat City University Research Journal 13 (1), 91-102, 2023 | 3 | 2023 |
| “Embracing the Social Media Bandwagon”–A Study of Micro Firms T Muhammad, G Abdul American International Journal of contemporary research, 2012 | 3 | 2012 |
| Effects of Marble Industry Effluents on Soil Quality, Growth and Productivity of Tomato (Lycopersicon esculentum) in District Swat, Khyber Pakhtunkhwa, Pakistan ZH Neelab, Sana Ullah, Palwasha Faiz, Sajid Rashid, Kashif Rahim, Fazal ... Polish Journal of Environmental Studies 31 (4), 1-8, 2022 | 2* | 2022 |
| Assessing the Implications of University Model Act Reforms on Governance: A case of Public Universities in Pakistan MT Yousafzai, I Khan, T Shah The Dialogue 16 (2), 28-41, 2021 | 2 | 2021 |
| AN ECONOMIC ASSESSMENT OF MODEL FARM SERVICES CENTER IN TERMS ON FARMERS'PERFORMANCE. T Shah, U Hayat, M Tariq, SB Khan, L Wang JAPS: Journal of Animal & Plant Sciences 31 (3), 2021 | 2 | 2021 |
Salim khanPost Doctoral Researcher at Jiangsu University
