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Michel Tuan Pham
Michel Tuan Pham
Kravis Professor of Business, Columbia University
Verified email at columbia.edu - Homepage
Title
Cited by
Cited by
Year
All negative moods are not equal: Motivational influences of anxiety and sadness on decision making
R Raghunathan, MT Pham
Organizational behavior and human decision processes 79 (1), 56-77, 1999
17561999
Representativeness, relevance, and the use of feelings in decision making
MT Pham
Journal of consumer research 25 (2), 144-159, 1998
12361998
Ideals and oughts and the reliance on affect versus substance in persuasion
MT Pham, T Avnet
Journal of consumer research 30 (4), 503-518, 2004
8382004
Emotion and rationality: A critical review and interpretation of empirical evidence
MT Pham
Review of general psychology 11 (2), 155-178, 2007
7992007
Affect monitoring and the primacy of feelings in judgment
MT Pham, JB Cohen, JW Pracejus, GD Hughes
Journal of consumer research 28 (2), 167-188, 2001
7932001
The nature and role of affect in consumer behavior
JB Cohen, MT Pham, EB Andrade
Handbook of consumer psychology, 306-357, 2018
6932018
Relatedness, prominence, and constructive sponsor identification
GV Johar, MT Pham
Journal of marketing research 36 (3), 299-312, 1999
6861999
The logic of feeling
MT Pham
Journal of Consumer Psychology 14 (4), 360-369, 2004
5272004
Promotion and prevention across mental accounts: When financial products dictate consumers& investment goals
R Zhou, MT Pham
Journal of consumer research 31 (1), 125-135, 2004
5252004
When do people rely on affective and cognitive feelings in judgment? A review
R Greifeneder, H Bless, MT Pham
Personality and Social Psychology Review 15 (2), 107-141, 2011
4872011
When arousal influences ad evaluation and valence does not (and vice versa)
G Gorn, M Tuan Pham, L Yatming Sin
Journal of consumer Psychology 11 (1), 43-55, 2001
4362001
Effects of Involvement, Arousal, and Pleasure on the Recognition of Sponsorship Stimuli.
MT Pham
Advances in consumer research 19 (1), 1992
3471992
Promotion and Prevention in Consumer Decision Making: The state of the art and theoretical propositions
MT Pham, ET Higgins
Inside consumption: Consumer motives, goals, and desires, 8-43, 2005
3372005
Market prominence biases in sponsor identification: Processes and consequentiality
MT Pham, GV Johar
Psychology & Marketing 18 (2), 123-143, 2001
3282001
Affective reactions to consumption situations: A pilot investigation
C Derbaix, MT Pham
Journal of economic psychology 12 (2), 325-355, 1991
3201991
The seven sins of consumer psychology
MT Pham
Journal of consumer psychology 23 (4), 411-423, 2013
3122013
Informational properties of anxiety and sadness, and displaced coping
R Raghunathan, MT Pham, KP Corfman
Journal of Consumer Research 32 (4), 596-601, 2006
2882006
Pour un développement des mesures de l'affectif en marketing: synthèse des prérequis
C Derbaix, MT Pham
Recherche et Applications en Marketing (French Edition) 4 (4), 71-87, 1989
2641989
Regulatory focus, regulatory fit, and the search and consideration of choice alternatives
M Tuan Pham, HH Chang
Journal of consumer research 37 (4), 626-640, 2010
2512010
Cue representation and selection effects of arousal on persuasion
MT Pham
Journal of consumer Research 22 (4), 373-387, 1996
2491996
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