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Citations per year
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Cited by
All
Since 2019
Citations
48
33
h-index
2
2
i10-index
1
1
0
10
5
2015
2016
2017
2018
2019
2020
2021
2022
2023
3
2
3
6
4
7
5
9
8
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Nauman Zaheer
Rashid Latif Khan University, Lahore
Verified email at rlku.edu.pk
Consumer Behavior
Marketing
UTAUT2
Consumer Intentions
Mobile Advertising
Articles
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Cited by
Cited by
Year
Effects of duality, board size and board composition on corporate governance disclosure in Pakistan
N Zaheer
International SAMANM Journal of Finance and Accounting 1 (3), 1-16
, 2013
39
2013
Use of Lifestyle Segmentation for Assessing Consumers’ Attitudes and Behavioral Outcomes towards Mobile Advertising
N Zaheer, K Mihael
Market-Tržište 30 (2), 213-229
, 2018
8
2018
Imitative Behavior of Women in the Selection of Clothing
RK Malik, N Zaheer
Journal of Basic and Applied Scientific Research 3 (5), 429-439
, 2013
1
2013
Potrošnikove namere pri sprejemanju in uporabi mobilnega oglaševanja: doktorska disertacija
N Zaheer
Univerza v Ljubljani, Fakulteta za družbene vede
, 2021
2021
Segmentacija temeljem životnog stila radi procjene stavova potrošača i ishoda ponašanja prema mobilnom oglašavanju
N Zaheer, M Kline
Market-Tržište 30 (2), 213-229
, 2018
2018
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