| COVID-19 restrictions and consumers’ psychological reactance toward offline shopping freedom restoration N Akhtar, M Nadeem Akhtar, M Usman, M Ali, U Iqbal Siddiqi The Service Industries Journal 40 (13-14), 891-913, 2020 | 181 | 2020 |
| Impact of a brand equity on consumer purchase decision in L'Oreal skincare products N Akhtar, UI Siddiqi, A Ashraf, M Latif International Review of Management and Business Research 5 (3), 808, 2016 | 82 | 2016 |
| Predictors and outcomes of consumer deception in hotel reviews: The roles of reviewer type and attribution of service failure N Akhtar, W Ahmad, UI Siddiqi, MN Akhtar Journal of Hospitality and Tourism Management 39, 65-75, 2019 | 60 | 2019 |
| Conflicting halal attributes at halal restaurants and consumers’ responses: The moderating role of religiosity N Akhtar, S Jin, TH Alvi, UI Siddiqi Journal of Hospitality and Tourism Management 45, 499-510, 2020 | 58 | 2020 |
| Restaurant hygiene attributes and consumers’ fear of COVID-19: Does psychological distress matter? UI Siddiqi, N Akhtar, T Islam Journal of Retailing and Consumer Services 67, 102972, 2022 | 50 | 2022 |
| Modeling attitude ambivalence and behavioral outcomes from hotel reviews N Akhtar, UI Siddiqi, MN Akhtar, M Usman, W Ahmad International Journal of Contemporary Hospitality Management 32 (9), 2831-2855, 2020 | 31 | 2020 |
| The role of conflicting online reviews in consumers’ attitude ambivalence UI Siddiqi, J Sun, N Akhtar The Service Industries Journal 40 (13-14), 1003-1030, 2020 | 29 | 2020 |
| Consumers’ untrust and behavioral intentions in the backdrop of hotel booking attributes N Akhtar, UI Siddiqi, T Islam, J Paul International Journal of Contemporary Hospitality Management 34 (5), 2026-2047, 2022 | 28 | 2022 |
| Ulterior motives in peer and expert supplementary online reviews and consumers' perceived deception U Siddiqi, J Sun, and N. Akhtar Asia Pacific Journal of Marketing and Logistics, 2020 | 27 | 2020 |
| Mechanisms of consumers' trust development in reviewers' supplementary reviews: A reviewer-reader similarity perspective N Akhtar, WG Kim, W Ahmad, MN Akhtar, UI Siddiqi, M Riaz Tourism Management Perspectives 31, 95-108, 2019 | 27 | 2019 |
| Does service-sales ambidexterity matter in business-to-business service recovery? A perspective through salesforce control system B Ahmad, D Liu, N Akhtar, UI Siddiqi Industrial Marketing Management 102, 351-363, 2022 | 25 | 2022 |
| Effects of service encounter barriers on situational abnormality and consumers' behavioral intentions at food and beverage restaurants N Akhtar, UI Siddiqi, W Ahmad, M Usman, X Chen, T Islam Asia Pacific Journal of Marketing and Logistics 33 (7), 1513-1534, 2021 | 16 | 2021 |
| Effects of conflicting hotel reviews shared by novice and expert traveler on attitude ambivalence: the moderating role of quality of managers’ responses UI Siddiqi, N Akhtar Journal of Hospitality Marketing & Management 30 (2), 178-200, 2021 | 15 | 2021 |
| Impact of Compensation Discrimination on Employees Performance in Engro Food Limited, Alhamd Food Limited and Leader industry Sahiwal of Pakistan N Akhter, M Ijaz, UI Siddiqi, U Shouqat, A Raza International Review of Management and Business Research 5 (2), 547, 2016 | 11 | 2016 |
| Unveiling the effects of figurative meanings in manipulated online hotel reviews on consumers' behavioral intentions N Akhtar, MN Akhtar, UI Siddiqi, M Riaz, W Zhuang Asia Pacific Journal of Marketing and Logistics 32 (8), 1799-1821, 2020 | 7 | 2020 |
| The betrayal puzzle: Unraveling the connection between inauthenticity, corporate wrongdoing and brand betrayal with avoidance and reparation H Ittefaq, N Akhtar, UI Siddiqi, T Islam, A Kuzior Journal of Retailing and Consumer Services 76, 103597, 2024 | 6 | 2024 |
| Social, economic and environmental implications of the COVID-19 pandemic I Maqbool, M Riaz, UI Siddiqi, JA Channa, MS Shams Frontiers in Psychology 13, 898396, 2023 | 6 | 2023 |
| Impact of ATM service quality on customer satisfaction: An empirical study in Kasur Pakistan banking sector N Akhtar, A Raza, UI Siddiqi, T Maqsood, U Shouqat, M Ijaz International Review of Management and Business Research 5 (2), 676-687, 2016 | 6 | 2016 |
| Language constraints in hotel attributes and consumers' offendedness associated with behavioral intentions N Akhtar, X Chen, UI Siddiqi, G Zeng, T Islam Asia Pacific Journal of Marketing and Logistics 34 (2), 229-248, 2022 | 5 | 2022 |
| Do perceived threats to psychological distance influence tourists' reactance and online Airbnb booking intentions during COVID-19? N Akhtar, U Iqbal Siddiqi, T Islam Kybernetes, 2023 | 3 | 2023 |
Naeem Akhtar (PhD)University of Engineering and Technology, Lahore PakistanVerified email at uet.edu.pk
