Deva Rangarajan
Deva Rangarajan
Other namesDevarajan rangarajan
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Cited by
Cited by
Determinants and outcomes of customers' use of self-service technology in a retail setting
B Weijters, D Rangarajan, T Falk, N Schillewaert
Journal of Service Research 10 (1), 3-21, 2007
The role of overload on job attitudes, turnover intentions, and salesperson performance
E Jones, L Chonko, D Rangarajan, J Roberts
Journal of Business Research 60 (7), 663-671, 2007
The role of pleasure in web site success
K De Wulf, N Schillewaert, S Muylle, D Rangarajan
Information & Management 43 (4), 434-446, 2006
Managing engagement behaviors in a network of customers and stakeholders: Evidence from the nursing home sector
K Verleye, P Gemmel, D Rangarajan
Journal of service research 17 (1), 68-84, 2014
Strategic personal branding—And how it pays off
D Rangarajan, BD Gelb, A Vandaveer
Business Horizons 60 (5), 657-666, 2017
Impact of sales force automation on technology-related stress, effort, and technology usage among salespeople
D Rangarajan, E Jones, W Chin
Industrial Marketing Management 34 (4), 345-354, 2005
How to govern business services exchanges: Contractual and relational issues
D Vandaele, D Rangarajan, P Gemmel, A Lievens
International Journal of Management Reviews 9 (3), 237-258, 2007
Increasing resilience by creating an adaptive salesforce
A Sharma, D Rangarajan, B Paesbrugghe
Industrial Marketing Management 88, 238-246, 2020
Employee contributions to brand equity
BDB Gelb, D Rangarajan
California Management Review 56 (2), 95-112, 2014
Business-to-business selling in the post-COVID-19 era: Developing an adaptive sales force
D Rangarajan, A Sharma, T Lyngdoh, B Paesbrugghe
Business Horizons 64 (5), 647-658, 2021
Organizational variables, sales force perceptions of readiness for change, learning, and performance among boundary-spanning teams: A conceptual framework and propositions for …
D Rangarajan, LB Chonko, E Jones, JA Roberts
Industrial Marketing Management 33 (4), 289-305, 2004
Purchasing-driven sales: Matching sales strategies to the evolution of the purchasing function
B Paesbrugghe, D Rangarajan, A Sharma, N Syam, S Jha
Industrial Marketing Management 62, 171-184, 2017
An industry/academic perspective on customer success management
B Hochstein, D Rangarajan, N Mehta, D Kocher
Journal of Service Research 23 (1), 3-7, 2020
Personal selling and the purchasing function: where do we go from here?
B Paesbrugghe, A Sharma, D Rangarajan, N Syam
Journal of Personal Selling & Sales Management 38 (1), 123-143, 2018
Engaged customers as job resources or demands for frontline employees?
K Verleye, P Gemmel, D Rangarajan
Journal of Service Theory and Practice 26 (3), 2016
People, process, and performance: Setting an agenda for sales enablement research
D Rangarajan, R Dugan, M Rouziou, M Kunkle
Journal of Personal Selling & Sales Management 40 (3), 213-220, 2020
The role of perceived relational support in entrepreneur–customer dyads
D De Clercq, D Rangarajan
Entrepreneurship Theory and Practice 32 (4), 659-683, 2008
It is all in good humor? Examining the impact of salesperson evaluations of leader humor on salesperson job satisfaction and job stress
P Guenzi, D Rangarajan, NN Chaker, L Sajtos
Journal of personal selling & sales management 39 (4), 352-369, 2019
Social media in B2B sales: Why and when does salesperson social media usage affect salesperson performance?
M Bowen, C Lai-Bennejean, A Haas, D Rangarajan
Industrial Marketing Management 96, 166-182, 2021
B2B brand architecture
S Muylle, N Dawar, D Rangarajan
California Management Review 54 (2), 58-71, 2012
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