Norizan Mat saad
Norizan Mat saad
Putra Business School
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Cited by
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Internal marketing and the mediating role of organisational competencies
PK Ahmed, M Rafiq, NM Saad
European journal of marketing 37 (9), 1221-1241, 2003
TQM practices, service quality, and market orientation: Some empirical evidence from a developing country
N Samat, T Ramayah, NM Saad
Management research news 29 (11), 713-728, 2006
Knowledge-based development for cities and societies: Integrated multi-level approaches: Integrated multi-level approaches
K Metaxiotis, FJ Carrillo, T Yigitcanlar
IGI Global, 2010
Internal marketing: using marketing-like approaches to build business competencies and improve performance in large Malaysian corporations
NM Saad, PK Ahmed, M Rafiq
Asian Academy of Management Journal 7 (2), 27-53, 2002
Artificial Intelligence Marketing (AIM) for Enhancing Customer Relationships.
KLA Yau, NM Saad, YW Chong
Applied Sciences 11 (18), 1-17, 2021
Buy Muslim-made first–does halal consciousness affect Muslims’ intention to purchase?
SH Hassan, N Mat Saad, TA Masron, SI Ali
Journal of Islamic Marketing 13 (2), 466-480, 2022
Revisiting the relationship between internal marketing and external marketing: The role of customer orientation
NM Saad, SH Hassan, LM Shya
The Journal of Developing Areas, 249-262, 2015
The relationship between internal marketing and implementation of strategic orientations in Malaysian service industry
D Nikbin, N Nizam Saad, I Ismail
International Journal of Business and Management Science 3 (1), 17-37, 2010
New marketing definition: a future agenda for low cost carrier airlines in Indonesia
Y Fernando, N Mat Saad, M Sabri Haron
Business Strategy Series 13 (1), 31-40, 2012
Enhancing service experience through understanding: Employee experience management
K Abhari, NM Saad, MS Haron
International Seminar on Optimizing Business Research and Information, Binus …, 2008
An extension of internal service quality concept: lesson from the best low-cost carrier in the six regions of the world
Y Fernando, NM Saad, MS Haron
International Journal of Services and Operations Management 11 (1), 13-34, 2012
Employees involvement in EMS, ISO 14001 and its spillover effects in consumer environmentally responsible behaviour
N Rashid, NA Wahid, NM Saad
International Conference on Environment Proceedings 3 (5), 57-62, 2006
Evaluating telepresence experience and game players’ intention to purchase product advertised in advergame
Z Hussein, NA Wahid, N Saad
World Academy of Science, Engineering and Technology 66, 1625-1630, 2010
Internal marketing, organizational competencies, and business performance
PK Ahmed, M Rafiq, NM Saad
American Marketing Association. Conference Proceedings 13, 500, 2002
Tingkah Laku Integriti Dalam Pemantapan Pengurusan Sektor Perkhidmatan Awam: Integrity Behavioral in Order to StrengtheningThe Management of Public Sector Service
K Musa, N Saad, MAM Nor
Management Research Journal 7, 260-277, 2018
The Influence of Store Image and Corporate Image on Customer Satisfaction: A Study in Petrol Station’s Convenience Store Patronage in Malaysia
NM Saad, AZA Wahid
Management International Conference, 619-631, 2017
Behavioral Study on Malaysia Game Player Experiences: How the Embedded Information Inside the Computer Game and Affect to the Player Behavior
Z Hussein, NA Wahid, N Saad
9th Global Conference on Business & Economics, 2009
The Relationship between Market Orientation and Service Quality and Their Impact on Organizational Performance in Service Organizations in Malaysia
N Samat, NM Saad, T Ramayah
2nd International Conference on Business & Economics,“Capitalising the …, 2005
Expanding the scope of education for sustainable development among employees of organizations involved in the implementation of the environmental management system
NRNA Rashid, NA Wahid, NM Saad
The 12th UNESCO-Asia-Pacific Program of Educational Innovation for …, 2008
Effectiveness of artificial intelligence in building customer loyalty: Investigating the mediating role of chatbot in the tourism sector of Pakistan
A Khan, ABA Hamid, NM Saad, Z Hussain, AR Arif
International Journal of Academic Research in Business and Social Sciences …, 2023
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