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Co-authors
Wesley J. JohnstonCBIM RoundTable Professor of Marketing, Georgia State UniversityVerified email at gsu.edu
Elyria Kemp, PhDThe Edward G. Schlieder Chair in Higher Education and Health Initiatives Professor of MarketingVerified email at uno.edu
Deborah LesterProfessor Marketing and Professional Sales, Kennesaw State UniversityVerified email at kennesaw.edu
Debra ScammonProfessor of Marketing, University of UtahVerified email at eccles.utah.edu
Joe RicksXavier UniversityVerified email at xula.edu
Terry W. Loe, Ph.DProfessor of Marketing & Sales, Kennesaw State UniversityVerified email at kennesaw.edu
Efua ObengAssistant Professor, Howard UniversityVerified email at howard.edu
Edward RigdonMarketing RoundTable Professor, Georgia State UniversityVerified email at gsu.edu
Jane S. CromartieProfessor of Marketing, University of New OrleansVerified email at uno.edu
Elten BriggsUniversity of Texas at ArlingtonVerified email at uta.edu
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