Bridget Behe
Bridget Behe
Professor of Horticulture
Verified email at - Homepage
Cited by
Cited by
Influences of packaging attributes on consumer purchase decisions for fresh produce
G Koutsimanis, K Getter, B Behe, J Harte, E Almenar
Appetite 59 (2), 270-280, 2012
The effect of involvement on visual attention and product choice
BK Behe, M Bae, PT Huddleston, L Sage
Journal of Retailing and Consumer Services 24, 10-21, 2015
Consumer preferences for color, price, and vitamin C content of bell peppers
CA Frank, RG Nelson, EH Simonne, BK Behe, AH Simonne
HortScience 36 (4), 795-800, 2001
Delighted customers buy again: An investigation into the impact of consumer knowledge on consumer satisfaction and delight of flowering potted plants
JM Hicks
Michigan State University, 2005
Seeking attention: an eye tracking study of in-store merchandise displays
P Huddleston, BK Behe, S Minahan, RT Fernandez
International Journal of Retail & Distribution Management 43 (6), 561-574, 2015
Consumer preference for edible-flower color, container size, and price
KM Kelley, BK Behe, JA Biernbaum, KL Poff
HortScience 36 (4), 801-804, 2001
Investigating consumer preference for organic, local, or sustainable plants
C Yue, JH Dennis, BK Behe, CR Hall, BL Campbell, RG Lopez
HortScience 46 (4), 610-615, 2011
Consumer preferences for geranium flower color, leaf variegation, and price
B Behe, R Nelson, S Barton, C Hall, CD Safley, S Turner
HortScience 34 (4), 740-742, 1999
The appeal of biodegradable packaging to floral consumers
CR Hall, BL Campbell, BK Behe, C Yue, RG Lopez, JH Dennis
HortScience 45 (4), 583-591, 2010
Are consumers willing to pay more for biodegradable containers than for plastic ones? Evidence from hypothetical conjoint analysis and nonhypothetical experimental auctions
C Yue, CR Hall, BK Behe, BL Campbell, JH Dennis, RG Lopez
Consumer preferences for local and sustainable plant production characteristics
BK Behe, BL Campbell, CR Hall, H Khachatryan, JH Dennis, C Yue
HortScience 48 (2), 200-208, 2013
Sustainable production practices adopted by greenhouse and nursery plant growers
JH Dennis, RG Lopez, BK Behe, CR Hall, C Yue, BL Campbell
HortScience 45 (8), 1232-1237, 2010
Landscape plant material, size, and design sophistication increase perceived home value
B Behe, J Hardy, S Barton, J Brooker, T Fernandez, C Hall, J Hicks, ...
Journal of Environmental Horticulture 23 (3), 127-133, 2005
Inside-outside: Using eye-tracking to investigate search-choice processes in the retail environment
PT Huddleston, BK Behe, C Driesener, S Minahan
Journal of Retailing and Consumer Services 43, 85-93, 2018
Visual attention, buying impulsiveness, and consumer behavior
H Khachatryan, A Rihn, B Behe, C Hall, B Campbell, J Dennis, C Yue
Marketing Letters 29, 23-35, 2018
Estimating US consumers' choice of floral retail outlets
C Yue, BK Behe
HortScience 43 (3), 764-769, 2008
Consumer preferences for organic production methods and origin promotions on ornamental plants: Evidence from eye‐tracking experiments
A Rihn, H Khachatryan, B Campbell, C Hall, B Behe
Agricultural Economics 47 (6), 599-608, 2016
Combinations of colors and species of containerized edible flowers: Effect on consumer preferences
KM Kelley, BK Behe, JA Biernbaum, KL Poff
HortScience 37 (1), 218-221, 2002
Incorporating eye tracking technology and conjoint analysis to better understand the green industry consumer
BK Behe, BL Campbell, H Khachatryan, CR Hall, JH Dennis, ...
HortScience 49 (12), 1550-1557, 2014
Consumer preferences for price, color harmony, and care information of container gardens
SC Mason, TW Starman, RD Lineberger, BK Behe
HortScience 43 (2), 380-384, 2008
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