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Tiina Leposky
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Determinants of reverse marketing knowledge transfer potential from emerging market subsidiaries to multinational enterprises’ headquarters
T Leposky, A Arslan, M Kontkanen
Journal of Strategic Marketing 25 (7), 567-580, 2017
242017
Value co-creation in multinational enterprises’ services marketing at the bottom-of-the-pyramid markets
T Leposky, A Arslan, D Dikova
International Business and Emerging Economy Firms: Volume I: Universalá…, 2020
112020
An entrepreneurial framework for value co-creation in servitization
M Yang, T Leposky
Industrial Marketing Management 107, 484-497, 2022
92022
National cultural dimensions, emerging market characteristics, and the subsidiary's willingness to transfer marketing knowledge to MNE HQs
A Arslan, TT Leposky, M Kontkanen
Journal of Transnational Management 21 (3), 162-179, 2016
72016
International Business and Emerging Economy Firms
JA Larimo
Springer International Publishing, 2020
32020
International business and emerging economy firms: the contexts of Central and Eastern Europe and Africa
ST Marinova, JA Larimo, T Leposky, MA Marinov
International Business and Emerging Economy Firms: Volume II: European andá…, 2020
32020
Servitisation in value creating relationships: Views from headquarters, subsidiaries and customers
T Leposky
Vaasan yliopisto, 2017
22017
Absorptive capacity, value creation and new service development in multinational enterprises: the role of knowledge flows between customers, subsidiaries and headquarters
T Leposky, A Arslan, I G÷lgeci, D Callaghan
Research Handbook on Knowledge Transfer and International Business, 210-225, 2022
12022
Risk and social value creation in volatile BOP markets: a case study from Somalia
A Arslan, I G÷lgeci, M Kontkanen, T Leposky
Base of the Pyramid Markets in Africa, 76-94, 2020
12020
International business and emerging economy firms: present characteristics and future trends
MA Marinov, ST Marinova, JA Larimo, T Leposky
International Business and Emerging Economy Firms: Volume I: Universalá…, 2020
12020
Opening the black box of transitioning towards a sustainable business model
I Atkova, T Galkina, M Yang, T Leposky
Global Marketing Conference, 911-912, 2023
2023
International Business and Emerging Economy Firms: Volume I: Universal Issues and the Chinese Perspective
MA Marinov, ST Marinova, JA Larimo, T Leposky
Springer Nature, 2019
2019
European and African perspectives
J Larimo, MA Marinov, ST Marinova, T Leposky
(No Title), 0
Value Coˇcreation in Multinational Enterprises Services Marketing at the BottomˇofˇtheˇPyramid Markets
T Leposky, A Arslan, D Dikova
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