| Latin America management research: Review, synthesis, and extension CL Nicholls-Nixon, JA Davila Castilla, J Sanchez Garcia, ... Journal of Management 37 (4), 1178-1227, 2011 | 200 | 2011 |
| Regulation of emotions, interpersonal conflict, and job performance for salespeople JP Mulki, F Jaramillo, EA Goad, MR Pesquera Journal of Business Research 68 (3), 623-630, 2015 | 185 | 2015 |
| Salesperson resistance to change: an empirical investigation of antecedents and outcomes F Jaramillo, JP Mulki, V Onyemah, M Rivera Pesquera International Journal of Bank Marketing 30 (7), 548-566, 2012 | 62 | 2012 |
| What entrepreneurs get wrong V Onyemah, MR Pesquera, A Ali Harvard Business Review 91 (5), 74-79, 2013 | 61 | 2013 |
| Cognitive ambidexterity in entrepreneurial leadership: a four country exploratory study of women entrepreneurs’ early customer acquisition strategies V Onyemah, MR Pesquera Organizations & Markets in Emerging Economies 6 (1), 10-28, 2015 | 14 | 2015 |
| Salesperson turnover intention: a tale of two countries V Onyemah, JP Mulki, M Rivera-Pesquera International Journal of Bank Marketing 39 (6), 1003-1024, 2021 | 9 | 2021 |
| William B. Locander, Paul E. Spector, and Eric G. Harris (2007),“Getting the Job Done: The Moderating Role of Initiative on the Relationship Between Intrinsic Motivation and … F Jaramillo, JP Mulki, V Onyemah, MR Pesquera Journal of Personal Selling & Sales Management 27 (1), 59-74, 0 | 9 | |
| Entrepreneurial selling: the facts every entrepreneur must know V Onyemah, M Rivera-Pesquera Business Expert Press, 2017 | 5 | 2017 |
| What entrepreneurs get wrong: interaction V Onyemah, MR Pesquera, A Ali, P Daigle Harvard business review 91 (7), 14-15, 2013 | 5 | 2013 |
| Cognitive Ambidexterity: Successful Selling by Women Entrepreneurs V Onyemah, M Rivera-Pesquera Go-to-Market Strategies for Women Entrepreneurs: Creating and Exploring …, 2019 | 4 | 2019 |
| Entrepreneurial selling V Onyemah, M Rivera-Pesquera A Research Agenda for Sales, 49-71, 2021 | 1 | 2021 |
| Going Global: Key Insights from Two Mexican Companies M Rivera, S Cacho-Elizondo Management Dynamics in the Knowledge Economy 3 (4), 693, 2015 | 1 | 2015 |
| Forget-me-not? Using Immersive Technologies in Brand-building Communication Processes: An Exploratory Study in the Mexican Context M Rivera-Pesquera, S Cacho-Elizondo, R Duran-Dergal Journal of Creative Communications 16 (3), 303-313, 2021 | | 2021 |
| STRENGTHEN BRAND RELATIONSHIPS THROUGH OFFLINE, ONLINE AND VIRTUAL INTERACTIONS: AN EXPLORATORY STUDY IN THE MEXICAN CONTEXT M Rivera-Pesquera, S Cacho-Elizondo Global Marketing Conference, 835-840, 2020 | | 2020 |
| Professional Women in the Mexican Workplace: Issues and Challenges M Rivera-Pesquera, G Zabludovsky, M Ruiz-Castro, A Maria Diaz-Bonnet Academy of Management Global Proceedings, 288, 2020 | | 2020 |
| Predicting Subjective Outcomes at Work and at Home among Mexican Employees: The Role of Social Class, Gender and Supervisory Support M Ruiz Castro, K McGinn, M Rivera Pesquera Academy of Management Global Proceedings, 43, 2020 | | 2020 |
| Exploring difference in career/life outcomes: the role of individual characteristics, household dynamics and organizational practices M Ruiz Castro, K McGinn, M Rivera Pesquera, K Tobio | | 2017 |
| GOING GLOBAL: KEY INSIGHTS FROM TWO MEXICAN COMPANIES M RIVERA-PESQUERA, S CACHO-ELIZONDO Local versus Global, 189, 0 | | |
| Compensaciones de los directores de cuentas clave (Kam):¿ Cómo determinarlas? MR Pesquera | | |
